Welcome to Vertical blog
Follow the latest trends, what’s changed and how to adapt
April 30, 2018
Today's dynamic business environment together with continued buyer uncertainty makes getting your true value across more important than ever.
And not just for your clients but for you too so that you've got a story you can shout about.
May 18, 2016
Hesitant buyers, endless consultation, no decision - sound familiar? Are you hearing "We haven't got the budget for this right now" or "We need to wait six months" or "Brexit's making everything too uncertain".
July 1, 2015
There’s a lot of noise at the moment about how hard it is to get to speak to potential new customers. People are less and less […]
December 1, 2014
3 ways to differentiate without changing your offering Competitive advantage is important, but tends to be short lived. We’ve found that no matter how successful […]
May 21, 2014
I was delighted recently when a senior manager described the work I was doing with his sales team as “driving the right behavioural change” across the […]
December 20, 2013
Don’t just meet demand, shape it – inside the latest sales insight Have you noticed like us that the world of selling has fundamentally changed? Why? […]
November 4, 2013
Five steps to a compelling value proposition Cathy Bennett from sales consultancy Vertical Sales shares her tips for creating a smart and sustainable value proposition. I […]
May 16, 2013
How to get ahead of the competition and increase your win rates Webinar on Demand Shaping – Wednesday May 22nd at 9am (10am CET) Many professionals […]
